Why the Need for Innovation in Apparel?

As with everything else in retail, the internet changed the garment game. The ease of shopping quickly made logistics in the apparel industry seamless. “If you’ve shopped for clothes lately, you’ve probably noticed big changes in the apparel category,” Parsian apparel begins. “Producing clothes and distributing them online is becoming so easy, new brands such […]

Supplying the Supplier with Critical Data

When shopping for clothes, the advances in technology are not only good for the customer, but also the supplier. Parsian apparel explains how brands can better understand their potential customer and use the data wisely. “Algorithms can also help measure shoppers’ brand interactions and viewing habits to lead to smarter inventory and pricing decisions,” she […]

How This “It Girl” Keeps Her Skin Glowing After Weeks Of Traveling

German blogger Caroline Daur started posting photos of her outfits to social media while she was still in college. Pretty standard in our #ootd culture, right? Except that, just a few years later, she amassed over a million followers on Instagram and racked up a résumé that reads more like a top model’s than a […]

Creating for Feature

When you are having fun and creating something you love, it shows in the product. So when a woman is sifting through a rack of clothes, somehow that piece of clothing that you had so much fun designing speaks to her; she responds to it and buys it. Parsian Apparel believe you can actually transfer […]

Another post with A Gallery

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New Client Landed

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An Amazing responsive and Retina ready theme.

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